What are Instagram Story Templates? This is the definition, how it works, and the advantages

Instagram Story Templates Definition

Maybe most people are familiar with hearing what is an Instagram story template? The Instagram story template is a collection of audience questions and all of them are written into images. Later, the image will be shared through your account’s Instagram story feature.

Instagram templates in the digital era are still a trend that fills the social media homepage. By using a template, the appearance of an account becomes more colorful and pleasing to the eye.

There is also an audience who just needs to take a screenshot. Then, they can answer the question and share it through their own IG Story. These questions can vary, such as checklists, giving choices, to requests to include GIFs.

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If you play Instagram social media almost every day and share your Instastory, you may start to realize that creating an interesting and up-to-date Instagram Story is not an easy job.

You must include the right sticker and apply the appropriate filter, and don’t forget to put the animated text that is polished in such a way.

Regarding this, in this article, we will discuss in more detail and complete what an Instagram Story Template is its functions and types. Let’s look at this explanation.

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1 What are Instagram Story Templates?
How Instagram Story Templates Work
3 Ways to Create Instagram Stories

4 Advantages of Instagram Stories

4.1 1. More Interactive and Interesting
4.2 2. Increase Engagement Features
4.3 3. Make People More Curious
4.4 4. Hashtags and locations in ads also appear in Explore
4.5 5. Easy to Recognize Audience

What is Instagram Story Templates?

So, Instagram Story Templates is a feature that allows us to show recent activities, share stories, or the accompaniment of music that we are listening to. Instagram Story in terms of design makes it easy for you to match colors and fonts which of course can strengthen your visual branding.

For everyone who views the content of your Instagram story, it will usually be recorded automatically by Instagram so that you can find out and anyone who sees the content of your story. Likewise, when you peek at someone’s Instagram Story, they will know that you saw that person’s story.

With the Instagram story template, you must be able to create your story to make it look more prominent and up-to-date. Luckily, there are so many apps that offer cool Instagram Story Template maker features.

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How Instagram Story Templates Work

If we already know what an Instagram Story Template is, of course the Instagram Story Template has a way of working.

Instagram Stories appear in the bar at the top of the Instagram feed and usually all Instagram accounts can share their stories, from friends to your favorite popular accounts.

To view someone’s Instagram Story, all you have to do is tap on their profile photo. Their story immediately appears in full-screen, then all the content they posted in the last 24 hours will appear. The content that is played starts from the oldest to the newest order.

After seeing how Instagram Stories work, tap to go back and forward or swipe to jump to someone else’s story.

How to Create Instagram Stories

To create a story on Instagram, you need to pay attention to tap the + icon in the upper left corner of the screen or you can swap to the left from the Instagram home screen. When the story camera is open, you can take a photo or record a video, just as you normally would on Instagram.

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After recording a video or taking a photo, you can apply various filters and also add text and images to your content.

Once your Instagram story is posted, you can also see some basic analytics, which shows how many times the posts in your story have been viewed and who viewed them. The way to check it, swipe the screen upwards.

Your story will follow the privacy settings of your account. If you set your Instagram account to private, your stories are only visible to your followers.

You can also choose to feature a specific part of your story by posting it on your profile so it will appear in your feed. To do this, press the upload button.

Advantages of Instagram Stories

If we already know what an Instagram Story Template is, how it works and how to make it, you also need to know that the Instagram Story Template has very useful advantages, including:

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1. More Interactive and Interesting

The first benefit of the Instagram Story feature is a matter of interactivity. Not a few Instagram users whose last photo or video post was months ago—perhaps because they ran out of stock photos to upload—but they still upload a lot of other things through the Instagram Stories feature in the last 24 hours.

This trend indicates that users really like the Stories feature and they are more hyperactive when the influencers they follow update there, also another important thing that users are more likely to interact more personally with related influencers.

2. Increase Engagement Features

Instagram Story also offers a complete interactive menu. Starting with a Q&A model, polling, yes or no, which is one way to invite the audience to interact directly, build closeness that can have an impact on increasing engagement and interaction on an ongoing basis.

3. Make People More Curious

On the other hand, the Instagram Story feature can also be used as an online promotion medium in more or less the same way as personal use.

You can create serialized stories about your products and business, tell behind the scenes of people who play an important role in your business, tips on using products properly, and so on.

4. Hashtags and locations in ads also appear in Explore

The Instagram Story feature that maximizes the use of hashtags and location is a mandatory strategy for your promotion.

The use of hashtags is something that is no less important if you want to do marketing through Instagram stories. Hashtags have a huge impact on any content you post.

This is because, many users of Instagram and other social media, look for the information they need only from hashtags, without having to bother looking through social media account names.

Even better if you can create your own hashtags and make them go viral. This way, more of your audience will get to know your business and products through these hashtags.

Don’t forget to maximize the location tag function so that the content you post can have a much more maximum impact.

5. Easily Recognize Audiences

Currently, Instagram has a Q&A (Questions and Answers) feature. With this feature, you can ask various questions to your audience or followers, and give them the opportunity to ask whatever they want to know about your business and products.

In addition, there is a Polling feature on Instagram which was only launched some time ago, but it is very helpful.

You may not realize it, but this new feature can be used by brands to identify what content their audience prefers.

Another plus of this feature is that advertisers can see who likes and dislikes their type of content, whether it’s from their list of followers or from organic sources.

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